Running a successful and profitable e-commerce site involves more than just setting up a website and adding some products. Of course, you will require to have products that customers want to buy at the price they are willing to pay, and you’ll require to be able to get your site and products to the target audience.
While it is possible to generate income with only the basic features of e-commerce, there are some additional features and functions that you should add to your site if you really want to cause exponential growth to your site. In this article we’ll take a look at 13 different features that you can add to your
e-commerce site to help you develop your site by leaps and bounds. These features cover all aspects of your site including
marketing
and customer service.
Long-time readers know I’m a big fan of Shopify as a quick and easy way to set up an e-commerce site, in fact it is one of the best CMS hosted there now. I tested many platforms e-commerce and I continue to do my fire them at source and recommend it to anyone who always asks.
In this article you will find links to a number of Shopify applications that can be used to do some pretty cool stuff. You will also find links to applications and extensions for other popular platforms like BigCommerce and WooCommerce. Using resources and ideas presented in this post, you can be a little more to have an e-commerce site that maximizes sales potential.
1. Wishlists
2. Upsells
3. Customer Loyalty Programs
4. Affiliate and Referral Programs
5. Limited-Time Deals
6. Email Lists
7. Customer Reviews
8. Motivation and Incentives
9. Product Bundles
10. Online Chat
11. Exit Offers
12. Social E-Commerce
13. Gift Cards